Project Overview: Develop a marketing strategy and identity to attract young professionals (within and outside the state) and spark their interest to teach in the Los Angeles County. To appeal to a multi-ethnic community, images representative of such diversity were photographed within the four main regions covered by the district. The regions included the Antelope…
Category: Print Design
Publication design for HelpCity.com
Project Overview: To create the company’s “flagship” product. A 244-page publication to compete with the yellow pages, while not becoming a yellow page itself. HelpCity’s strengths were in combining internet, print, and multiple languages; elements which played a role in the overall design strategy. To establish mind share in the market, I focused the attention…
Posters for L.A. County Office Of Education
Project Overview: To rethink the client’s identity and marketing strategy. The proposed ideas were implemented in a series of posters meant to recruit new teachers for the Los Angeles County of Education. A more active, urban, and youthful look was needed to make the idea of “teaching” more appealing to the younger target audience. A…
Business Plan Package Includes Printed Booklet And Digital Presentation
This photo shows a business plan package which includes a printed booklet and digital presentation on a tablet. It can be used to show a complete package of items. The photo clearly shows both digital and traditional printed mediums. The printed booklet has the title “Business Plan” on the cover and the digital tablet shows…
Business Plan On A Mobile Device And Printed Document
A series of four images that include a business plan and marketing proposal. The business documents are displayed on a tablet but there is also a printed document that is wire “O” bound. All of the images also include a pen in the composition to communicate that the document is being reviewed or worked on….
Personalized DVD Jacket Design With Deeper Meaning
I designed all the panels of the DVD jacket to be consistent with the unveilus colors. The DVD case includes a personalized front, back, and inside panels. Each panel has a different image while the spine displays the couple’s names and date. The front cover is printed on transparent sheet which has a translucent substrate insert to compliment…